Key answer
Most export websites fail because they are single-language brochures with no SEO strategy, weak product structure, and no clear path for importers to request a quote.
Traffic without RFQs usually means the site was built for presentation — not for importer discovery.
Traffic without RFQs usually means the site was built for presentation — not for importer discovery.
Most export websites fail because they are single-language brochures with no SEO strategy, weak product structure, and no clear path for importers to request a quote.
Brochure sites are not discovery systems. SEO intent must match importer queries. Forms and tracking must be built in from the start.
Key takeaways
- ✓ Brochure sites are not discovery systems
- ✓ SEO intent must match importer queries
- ✓ Forms and tracking must be built in
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